Spotlight Target Area: Health & Nutrition
Liffey Meats develops and implements innovative actions and wide-ranging policies
to foster corporate social and environmental responsibility in its supply chain.
Liffey Meats has continued to expand and grow quickly. To maintain this rate of
growth without creating excess waste or poor use of water, energy etc., Liffey Meats
views efficient production as the only means of moving forward. Sustainability has
been adopted as a core principle through the business and this is evident from the
company’s performance throughout 2020, demonstrating an exemplary performance
across five different targets. As part of its health and nutrition target, Liffey Meats set
a target within its sustainability plan to increase sales of lean produce by 10% every
year. In 2020, the company surpassed this target due to the large growth of the retail
sector in 2020 exacerbated by the Covid-19 pandemic. Through working with its retail
partner, Lidl Ireland, the company was able to meet this strong demand for its lean
produce and worked together with Lidl to identify and promote the health benefits of
this produce within store brochures.